Mommy's Helper - Home Business Marketing

How you market your home business can be a key factor in how successful your business is. Marketing your business can be fun as you find new and intersting ways to do it.

Here are a few of my favorites:

*Offline Marketing
Catalog & Business Card Distribution, Contests, Newsletters, Flyers & Brochures, Home Parties. Offline Marketing can be just as important for your local market as online marketing.

*Learn from your mistakes. If it didn't work, fix it. If it did, do it again and again!

*Helping others. It's just as easy as that. Be willing to help others in problems that they may have. Who knows...maybe sometime you'll need help with something...people remember! People that you help remember you when they're looking to buy. They tend to buy from people who they "know" and wish to return the favor.

*Parties
Online & Offline Parties can be an excellent marketing tool. It helps get your name out there plus have a little fun with it.

*Message Boards. Become an active member on lots of message boards. Don't just go there to post you're specials, biz opps, or contests. Become a "friend" and offer advice or answer questions too. Other members are bound to order off of someone they "know" than a "perfect stranger"

*Networking. Network on all those Message Boards. Just being an active member of the community, bartering, and helping others out is a great start of networking.

*Keep in contant contact with your customers and reps. Customer service is your easiest and probably the best marketing tool you can have. Make sure there isn't any problems and if there is, fix them in a timely fashion.

*Inspect your competition Don't copy what they are doing, but learn from them and how you can improve your website and marketing.

*This tip has been my all time favorite and most effective:
While you're in the Dr's waiting room, sitting a Bobby's ball practice or even Jessie's ballet rehersal, pull out your own catalog and read it. Everyone else "wants to see too" As soon as that first person asks to see it then someone else will and someone else...then when it's been the whole way around the room take a look, someone else is still sitting there eyeing up the catalog but might be afraid to speak...Then say, "I'm sorry, did you want to see too?? Nine times out of ten you'll hear an Oh, sure, Thanks! It's human nature, people are nosey...use it to your advantage! Trust me, I know it works. LOL, my mother and I have my catalogs memorized from cover to cover!!

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